For small business teams
Your brand's rules, calendar and the owner's yes, in one place.
For the one to three people who run content at a 5 to 50 person business, where an owner or manager signs off on anything public. Orsa finds what's working, helps your team make it on brand, gets the owner's yes, publishes it, and shows what each post did for your plan.
Set-up
Set up from your website and Google listing
Pick your business from Google Maps and paste your website. Orsa suggests your voice, pillars and rules, and every editor reads them from then on.
- Quick Setup with Google Maps adds each location with its address and opening hours
- Several locations can live in one brand, each with its Google reviews synced daily
- Your Playbook and memory are read by every editor and by Orsa AI
- LocationElm StreetOpen 7am to 4pm · Closed Mondays4.8 · 212 reviews
- LocationHarbor RoadOpening 1 NovemberNew
"The pumpkin loaf is worth the Saturday queue."
Google · 2 days ago
Sample data for a fictional brand.
Quality Gate
AI drafts that already know what you are not allowed to say
Before anything reaches the owner, the Quality Gate checks it against your Playbook. For clinics, legal and finance, the claims check gets stricter.
- Flags Playbook breaks, off-brand colors and fonts, missing calls to action and risky claims
- Set each check to Fail, Warning or Exclude for your brand
- Anyone who overrides a check records why
"The best bread in town" can't be checked. Rephrase it or back it up.
Brand Pulse
Know whether you posted what you committed to
Posting slots, pillar mix and performance by pillar, read from the plan you made.
- Cadence fulfillment shows which posting slots are filled
- Upcoming pillar mix marks each pillar Missing, On track or Overbooked
- Performance by pillar, idea and design, with period comparisons
Sample data for a fictional brand.
Collaboration
Your team on the same piece, the owner's yes in one list
Teammates edit the same design together in real time, comment on it and tag each other with @. A piece moves to Review, the owner approves it from one inbox on Home, and everyone has a role that fits what they do.
Edit together
Work on the same design at the same time
Open a design, document or board with a teammate and edit it together. Live cursors show who is working where, and avatars show who has it open.
- Each cursor carries the teammate’s name
- Changes show up for everyone as they are made
- Works on designs, documents and boards
Autumn bakes, weekends only.
Baked fresh every Saturday and Sunday, from 7am.
@larkandloafPumpkin loaf · $4.50Approvals
The owner's yes, from one inbox
Set default approvers once. Move a piece to Review, click Request review, and it lands in the owner's Reviews inbox on Home.
- Default approvers per content type, added to every new piece
- Draft, Review and Approved statuses on designs, scripts, documents, blogs and emails
- Request review emails each approver a link to the piece
- Share a can-comment link with anyone; no account needed to comment
You are tagged in a comment
maya_lin on Autumn menu carousel: "@sam_larkandloaf is the price big enough now?"
Mark as readStatus changed on Autumn menu carousel
maya_lin moved it to Review.
Mark as readRoles and notifications
Owner, Admin and Member
Everyone makes content. The Owner and Admins invite people, manage the plan and choose who approves what.
- Only the Owner removes people or hands the brand over
- Notifications for comments, @mentions and status changes, and each person picks which they get
- A daily or weekly email digest of everything waiting for review, set per person
Add members to collaborate
Sam Okafor
Default Approver Settings
Maya Lin
Theo Grant
Manage each member's email digest of content waiting for their review
Editing together in real time covers designs, documents and boards, not scripts, blogs or emails.
Everything in Orsa
Every module, on every plan
Solo and Teams get the same product. What changes is the allowances, and the few features that need more than one person.
Brand
Your kit, voice, pillars and rules, read by every editor and checked by the Quality Gate.
More on Brand- Set-up from your website, with suggestions you accept tab by tab
- Quick Setup with Google Maps for locations, hours and daily Google review sync
- Brand info, strategy and objectives
- Audience profiles
- Brand kit: voice and tone, colors and fonts
- Content pillars and sub-pillars with a target share
- Products and promotions, with product pages read from your website
- Timeline of launches and dates
- Playbook rules: do, don’t and note, with a severity for each
- Memory of facts, preferences and corrections, with Ask Memory
- Quality Gate checks when a piece moves to review
- Quality Gate overrides with a recorded reason
- Set each Quality Gate check to Fail, Warning or Exclude
- Accounts on Instagram, TikTok, YouTube, LinkedIn and Facebook, marked as competitors or not
- Websites and blogs, with new posts found by RSS
- Subreddits and Reddit searches, checked weekly
- Web Watchlist searches for general web and news results
- One feed across every source, with keyword and smart search
- Items tagged to your pillars, sub-pillars and audiences
- Breakout post signals, shown in the app
- Breakouts on one topic grouped as a trend across accounts
- Signal Rules written in plain words, with a reason for each match
- Swipe File with notes, tags and a “why this works” analysis
- Create an idea from a post, with the source attached
- Ideas board in table, grid and board views
- Ideas that hold the real design, document, script or email
- Several content groups per brand
- Custom fields, including an AI field Orsa AI fills from a prompt
- Attach a source post, link or web page to an idea
- Tasks with assignees, priority, due dates and subtasks
- Calendar month view with drag and drop
- National days scored for your brand, with a reason each one fits
- Media library with folders, AI descriptions and stock image search
- Home widgets and search across your content
- Design editor with templates and platform sizes
- Export designs to PNG, PDF, MP4 and other formats
- Image and video tools: crop, filters, background removal and trim
- AI Design: a brief to editable slide copy, then a rendered designBeta
- Video scripts with scenes and duration targets
- Footage transcription and an AI Edit rough cut
- Documents with slash commands and links to other pieces
- AI Blog: researched outline, article, styled page and SEO detailsBeta
- Marketing emails with templates, live preview and test sends
- Boards for brainstorms, with votes and idea drafts
- Repurpose a piece into another format and keep the family tree
- Comments and versions on every piece
Publish
Schedule from the design to Instagram, TikTok, LinkedIn, Facebook and YouTube.
More on Publish- Publish to Instagram, TikTok, LinkedIn, Facebook and YouTube
- Post a design as a carousel of up to 10 pages or one video
- Post now or schedule, with a preview before you confirm
- Platform options such as first comment, alt text, TikTok privacy and YouTube Shorts
- Post status with the failure reason, retry and a link to the live post
- Posting slots by channel, day, time and pillar mix
- Quick Select offers the next open slot
- Cadence fulfillment and upcoming pillar mix on Home
- Publishing Today on Home, across your brands
- Designs lock once a post is scheduled from them
- Email a design to a teammate who posts by hand
- Reports for one channel, up to 90 days at a time
- Performance by content type, pillar, idea and audience
- Every post in one table, with its pillars and audiences
- Saved reports with notes
- Email a report summary to brand members
- AI Insights on what to repeat and what to try next
- Up to five tracked competitors side by side
- Instagram export import from Meta
- Designs matched to their live posts, with a Performance tab
- Brand Pulse: cadence, reach, engagement, pillar coverage and Quality Gate pass rate
- Check an idea or script against what you and others have already posted
- Chat that reads your voice, Playbook, pillars, audiences and strategy
- Orsa AI inside the design, document, script and email editors
- Ask Orsa AI from a slash command in documents
- Approve or reject each proposed change as a card
- Ideas, pillars and audiences proposed as cards for your board
- Reads your results, competitor posts, signals, Google reviews and the web
- Point it at an idea, design, document or file with @
- Saves facts and corrections to memory when you ask
- Shows its plan step by step and asks questions when it needs to
Collaboration
Real-time editing, comments, approvals, share links and roles, so the right person signs off.
More on collaboration- One Home and review inbox across your brands
- Invite teammates as admins or members (Teams)
- Edit designs, documents and boards together in real time, with live cursors (Teams)
- Default approvers per content type (Teams)
- Request review from approvers by email (Teams)
- Review alert emails, daily or weekly
- Comment threads with @mentions, reactions, voice notes and resolve
- Share links to view, comment or edit, no account needed
- Notifications with per-category muting
Pricing
Teams
$39per brand, per month
Three of you included, 800 Orsa AI credits, 60 scheduled posts and 10 Discover sources a month, per brand. Every feature included.
Early access
Know what to post next
Orsa is in early access. Join the waitlist and we'll email you when your spot opens.
Comments
Feedback on the piece, not in a group chat
Comment on designs, scripts, documents, emails, ideas, tasks and boards. @mention a teammate and it lands in their notifications.
- Reply in a thread, react, and resolve a comment once it is handled
- Record a voice note when it is quicker to say it
- Edit the piece together, and keep the feedback in the thread
More on reviewAutumn bakes are back.
Pumpkin loaf, weekends only.
@larkandloafSwapped in the morning photo. @sam_larkandloaf is the price big enough now?
Bigger. People should read $4.50 from across the room.
Quick thought on the slide order.
Price is updated, moving this to review @th